In 2019, TripAdvisor has almost become a verb in it’s own right. Like Google, Kleenex or Scotch Tape, TripAdvisor has entered the household lexicon and doesn’t seem to be leaving anytime soon. Going on holiday? Or looking for somewhere new and exciting to eat locally?...
With many restaurants and hotels promoting their business online, Search Engine Optimisation (SEO), has now become one of the strongest pillars of digital marketing. With the introduction of the Google Penguin algorithm in April 2012 and the various updates since,...
Is your photography selling your restaurant? Using high quality and visually appealing pictures on your website and marketing material is crucial. A good photograph can convince a customer to book all by itself. However, it’s more common to use a mixture of food and...
