With the hospitality industry lying largely dormant during 2020, we looked to develop and hone our skills in a wide range of marketing areas. But the technical ability is nothing without the creative thinking to find and exploit opportunities. A lot was mentioned in...
Captivate’s top tips on how to drive sales this summer period. For restaurants, keeping up with the competition over the summer can seem a daunting task. But luckily, there are many things you can do to bring in the customers. 1. SOCIAL MEDIA SUMMER...
When Instagram recently announced planned changes to its timeline, making it algorithm-based instead of chronological, it caused an uproar among users and brands alike, who feared their posts would be buried far down in the feed and their reach drop dramatically....
For my own restaurant, Firebrand Pizza, which opens in the first week of August 2016, we are implementing a wide range of restaurant marketing strategies- both on and offline. The restaurant is near Marylebone station, with the London BNP Paribas headquarters on our...
For most restaurants, targeting those that live and work in the area is a key element of their marketing objectives – few are destination restaurants. With that in mind we’ve put together a few strategies that we frequently implement for our clients: Twitter Most...
